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Where It All Began

Morgan Taylor's rich history in the professional nail industry is rooted in the extensive experience of its founders, Danny Haile and David Daniel. With over 30 years in the nail sector, beginning as nail technicians, they cultivated a deep understanding of the craft and the needs of professionals. Their journey saw them innovate the market, notably with the creation of Gelish, the pioneering brush-in-bottle gel polish. Building on this success and their shared passion, they launched Morgan Taylor in 2012, naming it after their daughters, Morgan Haile and Taylor Daniel. The brand was conceived to provide a high-quality, professional-grade nail lacquer that would exceed existing competition, reflecting their commitment to excellence and the transformative impact the industry has had on their lives.

Today, Morgan Taylor stands as a global leader in professional nail lacquer, celebrated for its expansive and diverse color palette and superior formulations. The brand offers a comprehensive range of products designed to cater to both professional salons and enthusiasts alike. Their core offerings include classic nail lacquers with various finishes (crèmes, shimmers, glitters, metallics, pearls), as well as specialized lines like "REACT" for extended wear. Beyond color, Morgan Taylor provides a full suite of essential nail care products, including base coats, top coats, treatments, and tools, all developed with a focus on optimum style, performance, and a PETA-certified cruelty-free ethos.

Created by Nail Professionals

Morgan Taylor was developed by industry veterans who spent decades as nail technicians. This deep expertise ensures the brand's products are designed with the highest standards for performance and a perfect finish.

Exceptional Quality and Durability

The nail lacquers are known for their high-quality, long-lasting, and chip-resistant formula. They deliver smooth, even color that stays vibrant and beautiful for an extended period.

Extensive and Inspiring Color Range

The brand offers a vast palette of hundreds of shades and finishes. This allows for endless creativity and ensures there is a perfect color to match any style, trend, or occasion.

PETA-Certified and Cruelty-Free

Morgan Taylor is committed to ethical practices and is certified cruelty-free. This means you can use their products with the confidence that they are never tested on animals.

A Full Manicure System

In addition to their vibrant colors, Morgan Taylor offers a complete line of complementary products. Their base coats, top coats, and treatments are all designed to work together to enhance the quality and longevity of your manicure.